“Brazil in Beijing”: MEBO Group Explores Health, Beauty, and Cultural Exchange
On September 6, 2025, the “Brazil in Beijing: Celebrating Health and Beauty” event was successfully held, jointly organized by the Brazilian Citizens Committee in Beijing, Health & Beauty magazine, the Beijing Club, and MEBO Group. Nearly one hundred Chinese and Brazilian guests gathered to experience the spirit of Brazil and use health and beauty as a bridge for China–Brazil cultural exchange.
MEBO Group President Yang Zhibin and Vice President Liu Gang with Brazil’s Ambassador to China, Marcos Galvao
The Brazil Day celebration was not only a cultural event but also marked the official entry of MEBO Group’s “MEBO·Beling” brand into the Brazilian market. During the event, the “MEBO·Beling” product series was presented as gifts to the Brazilian Ambassador and given away during a lucky-draw session.
As MEBO Group President Yang Zhibin stated in his speech:
"Technological innovation is a new path to health and beauty, and cross-border cooperation is an important bridge to market opportunities."
This “Brazil in Beijing” celebration blended culture and health while laying the groundwork for future China–Brazil collaboration. Moving forward, MEBO Group will continue to use life sciences as its pen and diverse cultures as its ink, writing a new chapter in shared health and beauty initiatives between the two nations.
About MEBO
Founded in 1987 by Professor Rongxiang Xu, a distinguished Chinese life scientist, MEBO Group is a multinational headquartered in both China and the USA. It integrates research, development, and sales across the pharmaceuticals, medical devices, health foods, and cosmetics sectors.
At its core, MEBO focuses on regenerative life sciences, innovating with over 100 patents and more than ten joint research bases to enhance and enable the body's own regenerative abilities.
As a leader in regenerative life science, MEBO's extensive research facilities and products impact over 100 countries globally, pioneering new frontiers in the regenerative life world.